Today, we speak with Tony Nguyen, founder of Cota Media, a digital agency dedicated to empowering businesses with web design, digital marketing, and AI solutions. Tony’s story is one of incredible resilience, from humble beginnings and early entrepreneurial setbacks to building a thriving agency. He shares insights on overcoming challenges, the importance of authenticity, and his vision for Cota Media’s future.
1. Tony, you have an incredible journey. Could you tell us about the early days and what led you to start Cota Media?
I grew up in a challenging environment, sharing a twin bed with three siblings in a roach-infested home, enduring winters without heat and summers without AC. These experiences fueled my drive to change my circumstances. Before Cota Media, I was a CT Technologist in the medical field and later transitioned into medical marketing and sales. But after a series of layoffs, I faced a turning point with a condo, a daughter, and another child on the way.
My wife, who always believed in me, encouraged me to start a business. I invested almost all I had into importing electronics to sell on eBay, but I was scammed. I hit rock bottom, but my wife’s support kept me going. Eventually, I taught myself web design and assembled a team of talented individuals. That’s how Cota Media was born.
2. What were some of the challenges you faced in the early days of Cota Media, and how did you overcome them?
In the beginning, most clients came from Craigslist, which brought challenges with scammers and chargebacks. Juggling over 40 website designs a month took a toll on my family life, and I often missed precious moments with my son. But my wife’s unwavering support and my deepening faith helped me push through. I learned to adapt quickly, improve my communication skills, and balance work with family. The steep learning curve taught me resilience, which became a foundation for my journey.
3. What keeps you motivated, especially when things get tough?
My faith and my family are my greatest motivators. During those first six years, I constantly battled imposter syndrome, especially with bigger projects. I remember signing my first $15,000 client and feeling overwhelmed with doubt. But pushing through that experience—and the recognition we eventually received for our work—helped me realize I wasn’t faking it. Knowing I have my wife and Jesus Christ behind me keeps me focused and driven.
4. What advice would you give to new entrepreneurs?
Enjoy the journey, because it’s a rollercoaster. Personal growth is just as important as business growth, so work on yourself throughout. Early on, I focused too much on numbers and revenue, which sometimes felt hollow. Now, I set goals around the impact I want to make and the values I want to uphold. Also, be authentic and run your business your way. When I started, I wasn’t looking at competitors—I was just following my instincts and staying true to my style, which has been key to my success.
5. Could you share a proud moment that stands out in your journey?
One moment that stands out is when my wife and I were putting up flyers door-to-door. After hours of walking, it started raining, and my wife got in the car to follow me. I remember running through the rain with a heavy backpack, talking to potential clients on my earpiece, and seeing her patiently trailing behind. That moment captured our shared determination and reminded me of how far we’ve come together.
6. What’s your vision for Cota Media moving forward?
My vision is to expand Cota Media globally, especially in Asia and Europe. With rapid advancements in AI and digital marketing, the sky’s the limit. We’re focusing heavily on AI integrations to help businesses thrive in an increasingly digital world. I’m excited about the possibilities and am committed to helping companies build strong online presences and achieve their potential.
7. What impact do you hope to make through your work?
My hope is to support entrepreneurs, whether they’re just starting or looking to grow. Our logo features Philippians 4:19, which says, “And my God will meet all your needs according to the riches of his glory in Christ Jesus.” That verse reflects our mission: we want every company and individual we work with to feel blessed. Helping people achieve their entrepreneurial dreams is more than just a job—it’s a mission to foster a community of independence and creativity.
Final Thoughts
Tony’s journey is a powerful example of resilience, faith, and a commitment to authenticity. His story shows that success often follows hardship and that with the right support and determination, anything is possible.
To learn more about Tony and Cota Media, visit cota-media.com.