Spencer Goffigan, a former Jax State Football athlete turned mental performance coach, is on a mission to help individuals unlock their full potential. Having overcome performance struggles himself, Spencer now works with athletes, guiding them to develop the mental resilience and focus needed to excel on and off the field. His passion stems from his own transformation, rising from one of the walk – on players on his team to becoming a team captain. Through his consulting coaching and podcast platform, Spencer is helping others harness the power of mindset and discipline to achieve success.
The Universal Power of Mental Performance
Spencer believes that the principles of mental performance extend far beyond sports. “Mental performance is universal,” he explains. “Whether you’re an athlete, a business leader, or someone striving for personal growth, it’s about discipline, routine, and performing confidently under pressure.” At the core of his coaching is a process that begins with understanding where individuals are, what they struggle with, and the habits that influence their mindset.
He emphasizes that success isn’t just about reaching goals—it’s about believing you are the type of person who can achieve them. “It’s not about fixating on how to conquer the entire Mount Everest. Instead, focus on climbing the next 500 feet and take it step by step,” he explains. By breaking down goals into manageable steps and building self-awareness, individuals can make consistent progress while learning to handle setbacks with grace.
Applying Mental Performance Beyond Sports
Spencer’s coaching principles resonate strongly with business leaders and professionals. “In business, just like in sports, you have an end goal—maybe hitting a revenue target or achieving a major milestone. The process is the same. You reverse-engineer the goal, break it down step by step, and build a routine to achieve it,” he shares.
He also emphasizes the importance of mental preparation in professional settings. “Skill alone isn’t enough. If you’re not mentally ready to handle pressure, especially when things go wrong, it’s hard to perform at your best,” Spencer says. He highlights that mental preparation often begins with self-awareness and positive self-talk. “Your self-talk shapes your reality. If it’s not positive, it needs to at least be productive.”
Building Resilience and Confidence
When setbacks occur, Spencer reframes failure as a learning opportunity. “It’s not winners and losers—it’s winners and learners. Every failure teaches you something if you’re willing to reflect on it,” he says. His approach involves guiding clients to analyze what went wrong, identify what to improve, and focus on what to continue doing.
Confidence, Spencer explains, is built through action. “Confidence doesn’t come from achieving something; it comes from doing. Whether it’s a penalty kick in soccer or a high-stakes business decision, act with confidence and let the results follow.”
Routine, Visualization, and Growth
Routine is a cornerstone of Spencer’s coaching philosophy. “From brushing your teeth to preparing for a big game or presentation, having a structured routine builds consistency and focus,” he says. Visualization is another powerful tool he uses to help clients achieve their goals. “Everything happens twice—first in your mind, then in reality. Visualization helps you mentally prepare for success before it happens.”
Spencer creates personalized mental imagery scripts for his clients, encouraging them to vividly imagine their performance environment. “For a baseball player, I’d ask about the temperature, specific senses, the sound of the crowd, and the feel of the ball in their hands. The goal is to immerse them in the moment of success.”
Challenges and Aspirations
One of the biggest challenges Spencer faces is spreading awareness about the impact of mental performance coaching. “Mental performance is still a new concept, and many people don’t fully understand its value,” he says. Through his website, podcast, and marketing efforts, he’s working to bridge this gap and reach more athletes.
Looking ahead, Spencer aspires to expand his coaching into the business world. “Athletes and business professionals face similar struggles—pressure, failure, and success. I want to help people in all walks of life realize that everything they need to achieve their goals is already in their mind. It’s just about unlocking it,” he shares.
Final Thoughts
Spencer Goffigan’s work is a testament to the transformative power of mindset and perseverance. Whether helping athletes develop resilience or envisioning a future in business coaching, his passion lies in empowering individuals to believe in themselves and take actionable steps toward their goals. As Spencer puts it, “Success isn’t just about reaching the goal—it’s about the process and journey; believing confidently you are the person to achieve the goal and consistently focusing on the steps to get there.