For Lori Miller, the founder of the award-winning LGC Interiors, design has always been more than creating beautiful spaces—it’s about transforming lives. Her journey began 20 years ago, when, faced with the uncertainty of a struggling economy, Lori made a bold decision. “I was working in the industry, but companies were shutting down due to the recession,” she recalls. “I wanted to take control of my career and future, so I started LGC Interior Design.”
Building a Design Legacy
With projects spanning luxury residences, commercial spaces, and high-end hospitality, Lori’s mission has been clear from the start: to create well-designed spaces that reflect her clients’ unique lifestyles. Her firm’s core values—stability, collaboration, and creativity—have guided her through each project, ensuring every design is as functional as it is beautiful.
Designing with Purpose
Lori’s design process begins with understanding her clients’ needs through detailed consultations. “We sit down, discuss the vision, and tailor everything to their lifestyle,” she explains. While small projects can be completed in months, full-house designs may take years, depending on their complexity.
Facing Challenges Head-On
Managing timelines, coordinating with manufacturers, and meeting deadlines are just a few of the challenges Lori navigates daily. “It’s all about communication,” she says. “We let clients know what to expect ahead of time, ensuring we stay on track and minimize delays.”
Advice to Aspiring Designers
Reflecting on her career, Lori shares two key pieces of advice: “For anyone starting out, seek mentorship and get hands-on experience with top interior design firms. Learning from the best sets the foundation for long-term success.”
A Vision for the Future
Lori envisions expanding her presence to the West Coast while continuing to grow her client base. With an average of 7-8 projects per month, LGC Interiors is well-positioned for future growth.
Marketing with Impact
Lori relies on a mix of traditional and digital marketing strategies, including design-driven show houses, Instagram, and LinkedIn. “I enjoy commercial projects because they give me more creative freedom,” she notes. “There’s something special about designing office spaces where creativity can thrive.”
The Joy of Helping Others
For Lori, the most rewarding aspect of her career is helping clients fall in love with their spaces. “Seeing the joy on their faces is what drives me,” she says.
Balancing Work and Life
Though Lori admits to working long hours, she values her weekends off to recharge. “As business owners, we often think working longer means more success, but that’s not sustainable,” she explains. “Taking time to reset is essential.”
Defining Success
Lori measures success through financial stability, happy clients, and a job well done. “It’s about creating spaces that people love and ensuring we deliver on our promises,” she adds.
Staying Ahead of Trends
Lori stays updated through newsletters, design shows, and continuous training. “Design is ever-evolving,” she says. “We need to stay ahead to provide the best for our clients.”
A Luxury, Not a Necessity
Lori emphasizes that interior design is a luxury service. “It’s not something people think they need, but once they experience it, they see its value,” she explains.
The Mindset for Success
For those entering the industry, Lori highlights passion as a critical component. “You need to love what you do and be prepared to work hard. It’s not easy to make money in this field, but the rewards go beyond financial gain.”
Giving Back to the Community
Lori is truly dedicated to making a positive impact in both her community and beyond. Her involvement in charitable work, from designing tabletops for fundraisers to actively participating in committees for major health organizations, really shows how she lives her mission of giving back. “Success isn’t just about personal achievements but also about how we contribute to the well-being of others,” she says. “We’re here to make a difference, not just in homes but in how we live.”
Lori Miller’s journey reflects resilience, creativity, and a commitment to excellence. Discover more about her award-winning designs and services by visiting lgcinteriordesign.com.